Yury Yavorsky

Our world is so complex and varied, yet there are still certain patterns of human behavior. Love and hate, selflessness and envy, friendship and betrayal are but small grains of heritage that someone once spilt on the ground and forgot to pick up. Small they may be but how many mysteries and intricacies they create in our destinies… Through his creative work and take on entrepreneurship, the author tries to find the “philosopher’s stone’ that many people dream of.

Alexander Suvorov, Russian military general, is known to have spoken seven languages, including Turkish and Finnish, was an expert in military history, a brilliant mathematician, and never lost a single battle. Some ideas of the famous general will be considered in this book through the prism of the business environment. I hope that entrepreneurs will appreciate the parallels drawn and will learn a lot of useful lessons from Suvorov’s covenants.ContentPART ONE1. Act outside the box!2. Smart calculation paves way to victory3. Lessons from the drawings4. The three laws of tactics5. Amid a protracted war…PART TWO1. Covenants in drawings2. The power and its grace: symbols and styles3. «Fall of evil»4. Defying yourself5. Superiors and subordinates6. The ultimate recruiter's guide7. The importance of being wiseAbout the Author

A crisis can ruin a business of any size. There is a threat of losing everything. This book offers 121 practical tips from a business owner who has overcome three crises. How to survive on your own and save your business. What to do when everyone around you is going crazy. How to find a way to earn in a crisis and go for it. How to act during a crisis and what steps to take after it is over. The recommendations given in the book are useful for businesses of any size and market niche.Frequency and Causes of CrisesThe Economy is a big roulette gameRun uphill from a tsunamiSubstitution or destitution?Kinds of crises"Business Resection" or Ways to Cut SpendingTake urgent action!Crisis as foothold for new victoriesSurvival of the Most Adaptable and NimbleBeware of banking minefieldsCheating the death of businessTranscending Routine Products and Familiar MarketsThunderstorm not a conflagrationTurf warsPushing the boundariesCrises are Bulldozers of Change – Let’s Learn to Handle ThemThe Great Depression as disaster referenceLoyal customers will be backStay cool about the demandAbout the Author

Yuri Yavorsky has authored several books based on his 30+ years of business experience. Initially intended as a set of hints and tips for his sons who now manage the family corporation, the concept later evolved into a series of guides for both aspiring and seasoned entrepreneurs. The author uses his first-hand experience to explain how to avoid the most common mistakes, how to act in a number of situations, what to do in the face of a looming bankruptcy, and how to save a business in crisis.Bankruptcy is not death. It may seem hard to believe but bankruptcy can bring salvation. This book describes the rules of survival, the problems to be solved in preparation for bankruptcy, if it can no longer be avoided, and gives an understanding of the full range of extralegal measures. It also offers an insight into the safeguards, which are a tactic for building your future business – the survivor that is debt- and loan-free. The book is based on true events and the author’s own experience.IntroductionSection 1. MistakesSection 2. All of a suddenSection 3. InevitabilitySection 4. Psychological tsunamiSection 5. Centrifugal forceSection 6. Contrived bankruptcySection 7. DepressionSection 8. AsceticismSection 9. Know thy friendSection 10. Know thy enemySection 11. ImmediatelySection 12. No hurrySection 13. SlowlySection 14. As long as possibleSection 15. LegalSection 16. IllegalSection 17. Of banks and bankruptcySection 18. Live not dieSection 19. From scratchAbout the author

This book is about setting up your own business and what is the best way to start if you have made up your mind. Multiple tips of the author are illustrated by 25 years of experience and urge the reader to perform gap analysis if you are in the business and contain recommendations on avoiding typical mistakes or misconceptions found in American books, and dispel the myths that armchair business wizards create. First published in 2017.PrefaceStart-up money. Not the most important thing in businessOne of a hundredFrom a leader to an entrepreneurBeing a “composer”Are you an entrepreneur or a manager?How to manage the first profitsGold weightThe two faces of credit servicesA business partner: help or burden?Hired workers: make or buyForming a teamDown with the revolutionariesWhen people are leaving youBranding – a huge deceit or solid security?Business jackalsOn family and friends in businessAbout the author